Bacardi Canada, BetterThanBeer.com

Description

Web site development

Project Summary

The BetterThanBeer.com blog allows Bacardi Canada to reach out to the target market for their Mixx cooler in a way that’s fun and engaging in both official languages.

Key Features

Photo gallery, send-to-a-friend, legal drinking age check help ensure responsible marketing, email marketing integration, Web-based Content Management System (CMS) lets non-technical staff quickly update the site using any Web browser, multi-language publishing.

Services Provided

strategy, technical development, training, support